The 10 Great SEO tips for your blog or site

Exposing The 10 Great SEO tips for your blog or site

#1 Content - The 10 Great SEO tips

As cliche as it sounds this is the number one for any search marketing strategy, it is impossibly important to ensure that you have content worth viewing. Without this one simply step to ensure that there is a reason for someone to be on your site, everything else is useless. There are a lot of great sites to find inspiration for writing great content that works.

#2 Incoming Links - The 10 Great SEO tips

A link is a link is a link, but without the simplest form you aren’t going to do well in search engines. The more links you have the more often you are going to be crawled. It is also important to make sure that you have the proper anchor text for your incoming links. The easiest way to gain quality links from other sites is to link to sites to let them know your site is there and hope for a reciprocal link. It is also important to make sure that you have content that is worth linking to on your site.

#3 Website title - The 10 Great SEO tips

Making sure that you have the right web site titles for your pages is extremely important. The keywords you place in your title are important in order to ensure that your topic is understood by Google. One of the primary factors for ranking is if the title is on-topic with the search results. Not only is it important for robots to index and understand the topic of the page either. It is important for click-through rates in the search results. Pay attention to what you click on when you are searching in Google, I know that I don’t always click the first results. Using great titles and topics on your site will bring you more traffic than a number one listing. Most of the time it is within the first page, but I skim through the titles to see which looks to be more on-topic for my search query.

#4 Heading tags - The 10 Great SEO tips
When you are laying out your site’s content you have to be sure that you are creating the content flow in such a way that the heading tags are based on prominence. The most prominent of course being the h1 tag, which says this is what this block of copy is about. Making sure you understand heading tag structure is very important. You only want to have one (or two) h1 tags per a page. It is important to not just throw anything into an h1 tag and hope you rank for it. Visit How to Optimize SET title tag Blogger

#5 Internal Linking - The 10 Great SEO tips

Making sure that your internal linking helps robots (and visitors!) to find the content on your site is huge. Using relevant copy throughout your site will tell the robots (and visitors!) more effectively what to expect on the corresponding page. You do want to make sure that on pages you don’t want to rank in Google that you add a nofollow tag to ensure that the ranking flow of your site corresponds with your site’s topic and interests. No one is going to be searching Google to find out what your terms of service or privacy policy are.

#6 Keyword Density - The 10 Great SEO tips

Ensuring that you have the right keyword density for your page and sites topic is paramount. You don’t want to go overboard and use the keyword every 5th word but making sure it comes up often is going to help you rank better in search engines. The unspoken rule is no more then 5% of the total copy per a page. Anymore then this and it can start to look a little spammy. Granted, you aren’t shooting for 5% every time. It is really all about context and relevance just make sure it is good, quality copy.

#7 Sitemaps - The 10 Great SEO tips

It is always a good idea to give search engines a helping hand to find the content that is on your site. Making sure that you create and maintain a sitemap for all of the pages on your site will help the search robots to find all of the pages in your site and index them. Google, Yahoo, MSN and Ask all support sitemaps and most of them offer a great way to ensure that it is finding your sitemap. Most of the time you can simply name it sitemap.xml and the search robot will find the file effectively.


#8 Meta Tags - The 10 Great SEO tips

Everyone will tell you that meta tags don’t matter, they do. The biggest thing they matter for is click-through though. There will be a lot of times when Google will use your meta description as the copy that gets pulled with your search listing. This can help to attract the visitor to visit your web site if it is related to their search query. Definitely a much overlooked (as of late) ranking factor. Getting indexed by search engines and ranking well is just the first step. The next, and biggest, step is getting that visitor that searched for your keywords to want to click on your search listing. Visit Free Meta Tags Analyzer Tool

#9 URL Structure - The 10 Great SEO tips
Ensuring that your URL structure compliments the content that is on the corresponding page is pretty important. There are various methods to make this work, such as modrewrite on apache.

#10 Domain - The 10 Great SEO tips

It can help to have keywords you are interested in ranking for within your domain, but only as much as the title, heading and content matters. One very important factor that is coming to light is that domain age is important. The older the site or domain, the better it is not spam and can do well in search results. The domain age definitely isn’t a make or break factor but it does help quite a bit.

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How to use Social Media Effectively for SEO

Social media has grown from a niche trend to the face of the web, and the ingredients of a good SEO campaign changed as a result. Accordingly, webmasters and SEO services need to change the tactics they use in order to optimize their websites.

With that said, here are a few tips for incorporating social media platforms into your SEO efforts. By continuing with the tactics you've been doing and effectively involving social media, you'll see a much greater return on your SEO investment.


Actually Use Social Media

This one might seem obvious, but the fact is that there are still SEO managers out there who have yet to add social media to the mix. This is a mistake for a couple of reasons, mainly because the largest search engines have started to include social media in their results. Google has, Bing has, and others will.

Thanks to this, if you're not using social media in your SEO, you're no longer speaking to the web with the loudest voice that you can. Launch social media pages and develop a buzz; get people to retweet and +1 your websites.


Give Your Audience a Reason to Talk About You

Of course, you can't just launch a Facebook page and expect it to manage itself from that point on. Once you've attracted a following - likely through self-promotion on your own website or other avenues - it's time to get people to talk. How, though?

Giveaways or discussion both work great as catalysts for discussion. Giving away a product and asking for a retweet always does well to stir up a buzz. Or if you're managing a Facebook page for a car insurance company, perhaps you could create a post asking users what their worst driving experience has been.

The point is that you need to engage your audience. Retweets, Google +1s and Facebook Likes can all work to increase your social media presence and, therefore, your site's search engine rankings.


Don't Be Modest

So you've launched some social media pages, ran a few campaigns and developed a strong following. Still, you aren't seeing the results you'd like to. Maybe, you start to think, this social media thing isn't all it's made out to be.

That may be the case in some very niche industries, but what's more likely is that you're being too modest. Giving things to your followers and getting lengthy discussions going is great, but it doesn't do much to help you engage new customers.

The solution is to not be modest! Ask for a Like, +1 or Retweet when you're doing your campaigns. These types of promotion will help your exposure on social media networks. More importantly, though, it will signal to the major search engines that people find your site relevant. This will give you a boost in your SERPs.


Direct Followers and Fans to Your Website

This goes hand-in-hand with the last point, but it's worth repeating because sometimes company profiles still manage to fail at this. Don't keep your social media followers on Google+ or Twitter. Encourage them to visit your site.

After all, your site is where most of your business will come from. Customers can't buy anything from your Facebook page, they have to go to your site for that. Although they might not normally have a reason to go to your company's site spontaneously, social media gives you a chance to reach them and direct them to your site.

Another advantage of including a link to your site is that it will give your website yet another incoming backlink. Once people start to +1 and Like your social media profiles, the backlinks to your main website will help to further improve its standing in the search engines.

Between all of these tips, the goal remains the same: Get people to recommend your social media pages and get more inbound links to your site. By maintaining a strong social media presence, you'll have a head start on competitors who haven't yet moved into the social territory.

Social media is here to stay, so it's time to further your skills if you haven't already. With these tips and an active approach towards blending social media into your SEO efforts, you'll be able to leverage from social media in your favor. Try out new combinations and see what works best for you.

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